The full answer
An OTT platform is more than a video player. We build the catalogue and metadata system, user accounts and profiles, subscription or ad-supported access rules, playback across web, mobile and TV devices, and analytics on what people actually watch.
For news and publishing, typical builds include a fast, search-friendly website, a content management system tuned to the newsroom's workflow, push notifications, newsletters and paywall or membership features.
Streaming itself runs on proven cloud video services and CDNs, so effort goes into the experience and the business rules rather than reinventing encoding. We design for traffic spikes, such as live events or breaking news, using autoscaling cloud infrastructure.
AI features are increasingly part of media products: recommendations, automatic tagging and transcripts, content summaries and search across archives. We add them where they help audiences find content and help editors work faster.
Content rights and regional availability often shape the product as much as the design does. We build rules for which titles are available in which countries, on which plans and for how long, and integrate digital rights management through your streaming provider where your content licences require it.