The full answer
A traditional CMS couples content and presentation in one system. A headless CMS exposes content through an API, so the same article, product or page can appear on a website, in an app and on a digital display without being re-entered.
Creuto typically pairs a headless CMS with Next.js, using static generation and incremental revalidation so pages are fast, served from a CDN and updated within moments of an editor pressing publish. Structured content models, preview environments and role-based editing rights are set up for the editorial team.
This architecture suits corporate websites that need to rank in search, multi-language and multi-region sites, publisher and media platforms, and eCommerce storefronts where product content lives alongside a commerce engine.
Creuto selects the CMS to match your team: hosted services for low operational effort, or open-source, self-hosted options where data residency or licensing needs call for them. Migration from an existing CMS, including URL redirects to preserve search rankings, is part of the service.
Because the frontend is custom code, accessibility, Core Web Vitals and schema markup are handled properly rather than limited by a theme.